From this BBC article:
When Sainsbury’s chief executive Justin King recently waved goodbye to his Maserati Quattroporte, he did so in favour of a relatively anonymous-looking limousine whose main claim to fame is fuel efficiency.
I should have thought of this when we last changed cars – in fact, at just over 1,000 words it could have covered 20% of the cost. Example:
When journalist Tom Royal recently waved goodbye to his dodgy Fiat Punto, he did so in favour of a relatively anonymous-looking Renault whose main advantages over the Fiat are not spontaneously overheating and actually starting in the morning.
Still, there are valuable insights packed away later in the article. I particularly like this one:
“I want to be as discreet as possible,” Mr King says.
Discreet in this case meaning a vast limousine described in the same piece as “complete with a reclining leather massaging seat and bundles of electronic gadgets”. If he really wants something anonymous. Mr King and I should arrange some sort of a swap.
In other news, today’s newspapers are packed with an alarming number of abuses of the hideous phrase “shout-out“.